This video is one of a series of videos in collaboration between m ss ng p eces and MIT Media Lab for the Knotty Objects Summit, the first MIT Media Lab Summit devoted to design. Curated by artist and designer Daisy Ginsberg and artist-philosopher Koert van Mensvoort. The steak is a vivid reminder that all manufactured consumables have consequential origins, whether those origins are living, breathing animals, or cells in vitro.

Director: Jordan Fish Executive Producer and Founder: Ari Kuschnir Executive Producers and Partners : Kate Oppenheim and Brian Latt Head of Production: Dave Saltzman Producer: Jonathan Figueroa Director of Photography: Sam Kuhn Food Stylist: Nadine Page

Hersheys x Purewow